We’re an independent marketing agency passionate about helping our clients achieve their business objectives.
Our point of difference is that we focus on the connection between East and West
THE ASIAN MARKET TODAY
OFFERS A TRANSFORMATIONAL OPPORTUNITY
719,000 ASIANS LIVING IN NEW ZEALAND (15% POP).
450,000 ASIANS IN AUCKLAND (27% POP)
68% OF ASIAN POPULATION IS CHINESE OR INDIAN
17% OF ALL BABIES BORN IN NEW ZEALAND THIS YEAR WERE ASIAN
200,000 ACTIVE WECHAT ACCOUNTS IN NEW ZEALAND
20% OF THE ASIAN POPULATION ARE SELF EMPLOYED
4 MILLION AUSTRALIANS IDENTIFY THEMSELVES AS ASIAN (17% POP)
10.6% OF SYDNEYS POPULATION IS CHINESE (552,680)
INDIAN AUSTRALIANS ARE THE SECOND LARGEST ASIAN GROUP (784,000)
1.4 MILLION WECHAT ACCOUNTS IN AUSTRALIA ACTIVE FOR 4 HOURS PER DAY
AUSTRALIA HAS MORE PEOPLE OF CHINESE ANCESTRY THAN ANY COUNTRY OUTSIDE OF ASIA
UNLOCKING GROWTH
We deliver a suite of services to local brands and businesses that traditional agencies do not prioritise, have access to or understand
Smart brands are recognising the ever growing need for ethnic marketing and communication diversification, that unlocks incremental revenue and long term growth
We work with brands across New Zealand, Australia and Asia
WE HAVE THREE TYPES OF CLIENTS
01.
Western Business marketing to Local Asian market
02.
Western Business marketing to Asian customer in Asia
03.
Asian business marketing to Western customer
WHO ARE WE WORKING WITH TODAY
CONTACT US
Stu Rutherford
Director
Stu@theagency88.com
+64 21 772 033
Nick Siu
Business Development
Nick@theagency88.com
+64 21 484 811